Sponsorship, the way it should work

We don't think of sponsors as logos on a banner. The companies who support our events are part of the same community as our attendees, many of you build the tools, platforms, and services communities rely on. That´s why our sponsorship model is built around genuine participation, not just visibility.

That means real conversations with the people who make purchasing decisions, a programme that gives you a natural reason to be in the room, and a community that keeps engaging with you long after the event ends — through the network, the content, and the relationships that start on-site.

What every sponsor gets, regardless of tier, every sponsor becomes part of our community in a lasting way:

Direct access to decision-makers — department heads, IT and infrastructure leads, technical specialists, and business and HR leaders, all in one room.

Year-round visibility through our website, community channels, and event communications, not just the days of the conference.

A seat at the table in shaping the programme — we want sponsors whose expertise genuinely belongs in the sessions, not just the expo hall.

Networking built in — structured time and informal space designed for real conversations, not just booth traffic.

Recognition as part of a respected, community-led event — that association carries weight with this audience in a way that pure advertising doesn't.

Platinum

Our most invested partners, with the deepest integration into the conference itself. Platinum sponsors don't just exhibit — they help shape the conversation. Expect a leading speaking opportunity, top-tier visibility across all our materials, and the most generous allocation of passes for your team. We work closely with Platinum partners ahead of the event to make sure their presence reflects genuine thought leadership, not just brand placement.

Gold

A strong, visible presence with meaningful access to the programme. Gold sponsors get dedicated space to speak directly to attendees, solid visibility across our channels, and enough passes to bring a proper team. This tier suits companies who want real influence in the room without the full Platinum commitment.

Silver

A reliable way to be present and build relationships across the community. Silver sponsors get exhibition space and consistent visibility, with the chance to have real conversations across the event — ideal for companies building their presence in this space.

Bronze

An accessible entry point for companies who want a tangible sponsorship presence. Bronze sponsors are listed alongside everyone else, get access to the full programme and networking, and start building the relationships that often grow into larger partnerships the following year.

Startup / Emerging Partner

Built for small and growing companies who want real presence at the event without a Platinum-sized budget. This tier gets you visible alongside the rest of our sponsor community — on the website, in event materials, and in the room — plus access to networking sessions where the relationships actually happen. It's the way most of our long-term sponsors got started: a genuine first step, not a token gesture, with a clear path to step up a tier as your presence grows.

Why companies keep coming back

The sponsors who get the most out of our events aren't the ones who treat it as a one-off ad spend. They're the ones who show up year after year, contribute to sessions, get to know the community, and become genuinely associated with where the industry is heading. In a market that's increasingly about trust and credibility, being a known, present, contributing part of this community is worth more than a banner ad ever was.

If that sounds like the kind of partnership you're looking for, we'd love to talk about which tier fits.